Many people are surprised to find out that high-tech behemoth Apple Inc. has three founders. Everyone knows about famed billionaires the late Steven Jobs and Steve Wozniak. But who was the third founder?
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LinkedIn is one of the most important social networks for new business owners looking to build their reputation, brand awareness, influence and network of contacts, particularly for business-to-business companies and those whose clientele tend to be white-collar.
Many business owners with a sincere interest in taking advantage of ‘social media’ have signed up for a Facebook Page for their business, only to discover that simply having a Page and making infrequent posts is not enough.